Phones ringing off the hook at sites, a contact centre that cannot see the diary, and pressure to use AI.
Every call to the right place, every hour booked
Service bookings, recalls, finance questions and sales enquiries land on sites that are busy with customers in front of them. We join up your sites, central team and dealer systems, so every call is answered, booked or passed on with the full picture.









What automotive leaders told us before we started
In their own words, from manufacturers, dealer groups and motor finance teams we have spoken to this year.
“As soon as an hour's passed, we've lost that opportunity to sell it again, so if there's a tech that's not working flat out... I can't sell that hour again.”
“We've got Vauxhall Takata airbag recall, which means that when we mail those customers, all the retailer's phones ring off the hook.”
“It did highlight that there sometimes is a disconnection between a remote call centre and a site.”
“It's not easy to integrate with Dealer Web. We've had people trying to integrate with Dealer Web for up to 3 years.”
“There is a sense of worriness with regards to the AI and how it fits in with our ethos, because we know a lot of our customers, we have a huge loyalty base and a lot of returning customers.”
“Within the current system that we have, we just have it as missed calls, and unless somebody chooses to go and ring that number back, it will remain a missed call.”
One service booking, two very different outcomes
- 8:15am Calls the local siteAdvisers are with customers at the desk. It rings out.
- 8:30am Put through to the call centreThey cannot see the workshop diary, so they take a message.
- 11:00am Waits for a call backNobody rings. The missed call stays missed.
- Next day Books elsewhereAn independent garage gets the work, and the workshop hour is lost.
- 8:15am Site busy, answered centrallyPicked up in seconds by the contact centre or AI.
- 8:17am Booked into the workshopStraight into the dealer system diary, with a confirmation text.
- On the day Everything readyParts, history and the customer's notes waiting at the desk.
Illustrative example
More hours sold and fewer calls missed, across every site
AI that books the routine and respects your customers
- Service and recall bookingsCustomers booked straight into the workshop diary.
- Overflow and out of hoursMessages taken, triaged and called back when sites are busy.
- Your tone, your brandNatural conversations that fit a loyal customer base, not a robotic script.
- Clear limitsA person always one step away, especially in finance and collections.
It's so stressful putting something brand new in, isn't it? Managing all of that... but actually, I think the way we did it was perfect.
“It's working, it's perfect, it's a lot better than what we had before. Reporting's working well.”
“The callback functionality is really good, actually, so I wasn't going to put that in, and then Jack kind of forced me. And it's actually working really well.”
“He caught things we would have completely missed. On paper, everything looked similar, but Mark knew what looked similar wasn't actually similar.”
Joined to the dealer systems your sites already run
We work across the leading communications platforms and connect them to your dealer management system, so bookings, history and call records sit together. Where a dealer system is hard to reach, we tell you early and find the route that works.
- Calls routed across sites and the contact centre
- Bookings written to your dealer system
- Every call recorded, handoffs included
- The true cost, set out before you commit











A proven approach, shaped by more than 150 projects
- 01
Review
We measure how calls reach your sites and centre, where they are missed and what the lost hours cost.
- 02
Design
Routing, booking and AI designed around your brands, sites and dealer systems.
- 03
Build
Built alongside the old system, tested fully and switched over site by site.
- 04
Run
Our own team stays on, reporting on answer rates, bookings and what AI handled each month.
Common questions
- How do sites and a central contact centre work together?
- Calls go to site first, then fall over to the centre or AI if nobody answers quickly, with the booking diary and history visible to whoever picks up.
- Can it book straight into our dealer system?
- In most cases, yes. We connect to the major dealer management systems, and where one is hard to reach we say so early and agree the best route.
- Can AI help with recalls?
- Yes. It can call or message registered customers and book them in, so a recall mailing does not swamp every site at once.
- What about motor finance customers?
- Contact is set up to treat customers fairly, vulnerability is flagged and every call is recorded, so you can evidence good outcomes to the FCA.
First steps that meet you where you are
The conversation scorecard
3 minutes, freeTen questions on how customers reach you, what gets recorded and what you could evidence tomorrow.
- Your score out of 100, on screen
- Your two weakest areas, straight away
- No call unless you ask for one
AI proof of concept
One journey, freeOne AI agent on one of your real journeys, measured against your own numbers before you commit to anything.
- Human handover with the full context
- Every decision logged for audit
- Results measured against your baseline
Customer Conversation Review
3 weeks, fixed feeWe measure it rather than asking you to describe it, then take your board through what we found.
- Cost per contact and per resolution
- Evidence gaps named and sized
- A 90 day plan, with us or anyone else
Rather talk it through? Mark Taylor, founder, will give you 30 minutes, no sales pitch.Book a call or email us